Today Mediq acquired Puls AS, a major player in the Norwegian health market based in Moss, Norway. Puls is a distributor of medical consumables and capital goods in Norway and Denmark. This acquisition demonstrates our commitment to invest and grow our business in the Nordics cluster.
Our strategy for growth is based on three pillars: market leader in our core categories in the Homecare market, streamlined Total Assortment business for GPs, Care Institutions and Hospitals and leading provider in device-led Hospital Solutions. This acquisition strengthens Mediq’s leading position in Hospital Solutions in the Nordics region. We will combine Puls’ strong portfolio of exclusive products and technical expertise with Mediq’s leading position as a provider of hospital solutions across Europe.
Mediq Norge and Puls initially will continue to operate as separate entities and Puls will be managed by its existing management. Trond Dahl Hansen, Managing Director Puls, will report to Ilari Vaalavirta, Vice President Nordic Hospital Solutions Unit at Mediq. The Mediq Norge and Puls teams will move to a new location of which the search will start immediately.
This acquisition further builds on our commitment to help those with a chronic or serious health issue, creating connections along the entire healthcare value chain. Our ambition is to grow by continuously raising the bar for care while ensuring affordability of healthcare. I am very pleased to welcome Puls to the Mediq family. The Puls team is complementing well our existing businesses in Norway and Denmark. We look forward to further develop, together with management and the employees, the successful Puls journey and become an even stronger partner for our customers, suppliers and patients in the Nordics region.